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Editorial Esmae Coleman

Posted on 27 February by Lakeside Joondalup

To celebrate International Women's Day, Lakeside Joondalup interviewed valued female members in the community.

Esmae Coleman currently works for Lendlease as the Pop Up Manager at Lakeside Joondalup and Watertown Brand Outlet.

Tell us your story; what lead you to the field you’re in, why did you begin?

I started out working in the Telecommunications industry, selling mobile phones and car kits. I worked in the industry for around 4 years and felt I needed a change in career. I then found a role in Causal Mall Leasing and haven't looked back since! It's now been 15 years in the retail industry in Casual Mall Leasing, working for several different shopping centre's. I have a passion for assisting small businesses launch their ideas and concepts and that clearly portrays in my staying in the industry! 

How do you strive towards balance in the workplace or your personal life?

In my personal life, I strive to achieve balance in my working role as a mother of two young children and Lendlease assists in that area significantly, especially allowing working mum's to work flexible hours. I enjoy spending time with my family on the weekends and endeavor to take my two daughters out to enjoy exciting experiences altogether. In terms of balance in the workforce, I really stay true to myself. I don't try to be someone I'm not, I speak up when I need to and stay an honest person. 

What is the best advice you’ve ever been given?

Bring the pain forward, rip the band-aid off! For example, just because something scares you - doesn't mean you should hold back. Jump in with two feet and take that risk/chance. 

Is there a podcast or book you would recommend?

I can highly recommend the book Lean in by Sheryl Sandberg and the podcast Lady Startup. 

Anything else we would love to know about you?

In my role, I love having the ability to give back to the community and I leverage this where I can. With this, I work closely with charity groups including Cat Haven, Closet Revolution for Save the Children and Wear for Success (charity assisting individuals get back into the workforce). I love assisting and facilitating 'Pop Up' second-hand clothing shops with each charity group and as a result, they have the capability of raising much needed funds for their group, targeting a different audience in a unique way. 

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